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logo questionnaire

Logo Design is a powerful tool

Creating a powerful tangible brand identity begins with a logo.

It is the consistency of this core principle that serves as the central identity of your product or service.

More than just colours, a font selection, and a slogan, your logo serves as your organization’s fingerprint: unique and timeless.

Your logo identifies a product or service using a number of visual cues including a symbol signature, etc.

A logo does not sell the company directly and rarely does it describe your product or service.

A logo derives its meaning from the quality it symbolises, not the other way around. Your logos is to identity—not to explain.

In a nutshell, what a logo means is more important than what it looks like.

Please fill the questionnaire below to get started!

 

Name & Description

Industry

Accounting
Beauty
Consulting
Entertainment
Financial & Insurance
Internet
Manufacturing & Wholesale
Media
Medical & Dental
Miscellaneous
Natural Resources
Non-Profit
Automotive
Construction
Education
Events
Home & Garden
Real Estate
Religious
Restaurant
Retail
Service Industries
Sport
Technology
Travel & Hospitality

Target Audience

Describing some of the following can be very helpful to the designers:

Demographics: Age, Sex, Location, Income, Occupation, Education, Industry

Psychographics: Interests, Lifestyle, Behavoir, Opinions, Values

Purpose

What are the top three things that your logo should communicate to the audience?

Note: The above trademarks are property of their respective owners, and are in no way associated with Maestro Graphic Studios. They are used only as shining examples of the most recognized brands in the world.

Style Sliders

Feminine
Masculine
Simple
Complex
Gray
Colorful
Subtle
Bright
Quiet
Loud
Necessity
Luxury
Expensive
Economical
Playful
Serious
Modern
Classic
Raw
Refined
Exotic
Commonplace
Sporty
Elegant
Adventure
Secure

Color

Common associations in Western culture:
RedPassion Anger Love Battle
BlueKnowledge Trustworthy Calm
GreenFertility Wealth Healing
PurpleRoyalty Wisdom Imagination
YellowJoy Intellect Caution
OrangeCreativity Unique Energy
BlackLuxury Secrecy Fear
GreySophisticated Neutrality
WhitePerfection Purity Clean

Ideas

(Maximum file size is 1MB)
  
  

Where will the logo be used?